Official Nonprofit Partner of Black Hills & Nebraska Public Lands

Shop the Parks & Forests

Every purchase funds ranger programs, trail maintenance, and conservation across Wind Cave, Jewel Cave, Scotts Bluff, and the Black Hills National Forest.

Shop Your Park

Find gear and gifts from the specific places you’ve visited—or the ones on your bucket list.

National Park

Wind Cave

National Monument

Jewel Cave

National Forest

Black Hills

Nebraska Sites

Scotts Bluff, Agate Fossil & More

Featured Collections

Passport to Your National Parks books displayed on a table

Passport to Your National Parks

Start or complete your collection with Classic, Collector’s, and Junior Ranger editions.

Smokey Bear plush toys and merchandise

Smokey Bear

Official licensed merchandise featuring America’s favorite fire prevention icon since 1944.

Hiking medallions, pins, and patches collection

Hiking Collectibles

Pins, patches, and hiking medallions to commemorate your adventures on the trail.

Your Impact

Where Your Purchase Goes

We’re not a ‘big box’ store. We’re the nonprofit that runs the bookstores inside Wind Cave, Jewel Cave, Scotts Bluff, and visitor centers across the Black Hills and Nebraska.

Every dollar you spend here stays local. We fund Junior Ranger programs that serve thousands of kids each year. We maintain hiking trails, pay for interns, and coordinate the volunteers you see at the trailhead.

When you buy that Smokey Bear plush or Black Hills map from us instead of a big-box retailer, you’re directly funding the places you love to visit.

Children participating in a Junior Ranger program at a national park visitor center

Best Sellers

Visitor favorites from our park stores

Support the Places You Love

Become a BHPFA member for 15% off all purchases, exclusive event access, and the knowledge that you’re making a real difference in the Black Hills and Nebraska public lands.